Privacy Policy

When you use our website or app, you are trusting us with intimate personal information. We are committed to keeping that trust, which is why our policy is to take every step to ensure that individual user's data and privacy rights are protected and to provide transparency about our data practices. The primary purpose of our Privacy Policy is to provide a clear understanding of what data we collect, how it is used and shared, and how you can control it. We recommend that you read this Privacy Policy in full along with our Terms of Use.

Introduction

This website is owned and operated by The Muscle Docs LLC. This Privacy Policy (“Terms”) explains how The Muscle Docs LLC (“our”, “we” or “us”) collects, stores, uses, transfers and shares personal data from our users (“you” or “your”) in connection with the website (www.drlindseyschmidt.com), online courses (Gut Cycle, Period Cycle, Beat The Burnout, 7 Day Somatics, Destress the Mess), mobile application (Gut Cycle), and all related products, services, features and content offered by Dr. Lindsey Schmidt (collectively, the “Site”).

Please read the terms of this Privacy Policy carefully. By creating an account, accessing the courses, or using the Site, you acknowledge that you accept and agree to the terms of this Privacy Policy. If you do not accept the terms of this Privacy Policy, we ask that you do not use the Site. Please exit the Site immediately if you do not agree to the Terms.

We may modify the terms of this Privacy Policy from time to time. We reserve the right, at our sole discretion, to update, change or replace any part of this Privacy Policy. It is your responsibility to check the terms of this Privacy Policy periodically for changes. Your continued use of the Site after an updated version of the Terms will indicate your acceptance of the Terms as modified.

Personal Data you provide us directly

General Information. When you sign up to use the Site, we may collect Personal Data about you such as:

Name;
Email address;
Gender;
Date of birth;
Password or passcode;
Place of residence and associated location information;
ID (for limited purposes).

Health and Well-being. When you use the Site, you may choose to provide personal information about your health and well-being such as:

Weight;
Body temperature;
Various symptoms related to your health;
Other information about your health (including sexual activities), well-being, and related activities, including personal life (collectively, “Personal Data”).

You also may give us the ability to import into the Site Personal Data about your health and activities from third-party services such as Apple HealthKit and Google Fit. Such imported Personal Data may include sports activities, weight, calories burnt, heartbeat rate, number of steps/distance traveled, and other data about your health. In order for us to process any Personal Data under this category we will explicitly ask your consent on the registration screen.

Personal Data we may collect automatically

When you access or use the Site, we may automatically collect the following information:

Device Information:

Hardware model;
Information about the operating system and its version;
Unique device identifiers (e.g. IDFA);
Mobile network information;
Device storage information.

Location Information:

IP address;
Time zone;
Information about your mobile service provider.

Site usage data, including, among others:

Frequency of use;
Areas and features of our Site you visit;
Your use patterns generally;
Engagement with particular features.

To collect this information, we may also send cookies to your mobile device or computer or engage other tracking technologies.

Data from external sources. We may use third-party tools like AppsFlyer that provide us some of your attribution data that we further utilize to customize and personalize your Site experience. We may also use such data for statistical purposes and analytics.

Principles of processing

Data minimization and purpose limitation. We will not process Personal Data in a way that is incompatible with the purposes for which it has been collected or subsequently authorized by you or collect any Personal Data that is not needed for the mentioned purposes. For any new purpose of processing we will ask your separate consent.

No sale of Personal Data. We will never sell, rent, or disclose your Personal Data. We may share only some of your Personal Data to our service providers strictly limited to cases and purposes stipulated in this Privacy Policy. We will also not use the information gained through your use of the HealthKit and Google Fit framework for advertising or similar services, or sell it to advertising platforms, data brokers, or information resellers.

How We Use Your Personal Data

As any compliant organization we will not collect and use your Personal Data without letting you know or having any reasons for that whatsoever. So, for any purpose of processing your Personal data we need to have some valid ground, or so-called “legal basis”.

Depending on a case, we will process your Personal data based on the following legal basis:

Your consent. Your permission to process the Personal Data that you provide to us on the registration screen or at any other appropriate moment if necessary;
Your contractual relations with us. We may need to process some Personal Data for making the Site and its services available for access, installation and further use;
Legitimate interest. We may process some of your personal data to pursue commercial interests and wider societal benefits;
Legal obligation. We may be obligated to process some of your Personal Data to comply with applicable laws and regulations.

Your Privacy Rights

Correction of Personal Data. If you believe that your Personal Data is inaccurate, you have a right to contact us and ask us to correct such Personal Data.

Restriction of Processing. You also have a right to request that the processing of your Personal Data be restricted, if you contest the accuracy of the Personal Data and we need some time to verify its accuracy.

Information rights and access to your Personal Data (including in portable form). The Site gives you the ability to access Personal Data within the Site. You have a right to request information about what Personal Data we have about you, to access all your Personal Data and receive a copy of it, including in a structured and portable form (.json). We also commit to notify you, as required under applicable laws, about Personal Data breaches related to your Personal Data.

Erasure of your Personal Data. You may ask us to erase your Personal Data, if you withdraw your consent to processing, if you believe such processing is not compliant with applicable law and in some other cases. Please be aware that erasing some Personal Data may affect your Site experience.

Right to object to the processing of your Personal Data. In some cases you can object to the processing of your Personal Data, for example, if we process it under legitimate interest basis by contacting us at hello@drlindseyschmidt.com.

Processing to Make the Site Work

We engage processors that perform particular operations with your Personal Data for us.

Processors are companies that help us run the Site, support our communication with you or perform other Site-related activities. They may process certain Personal Data on our behalf to accomplish the goals related to the Site functions and associated activities. Processors act only in accordance with our instructions and process only such amount of Personal Data as we instruct them to process. We remain fully liable for any acts or omissions of our processors and undertake to execute formal data processing agreements with them to the extent required by applicable law.

Aggregated Information

Sometimes we may aggregate, anonymize or de-identify your Personal data in such a way so that it cannot reasonably be used to identify you. Such data is no longer personal. We may share such data with our partners or research institutions. For example, we may share, including, without limitation, in articles, blog posts and scientific publications, general age demographic information and aggregate statistics about certain activities or symptoms from data collected to help identify patterns across users. Sharing such data contributes to the advancement of scientific research on women’s health.

Information Posted by You

The Site features several community areas where users with similar interests can share information and support one another.

Any information (including Personal Data) you share in any online community area or online discussion is by design open to the Site community. You should think carefully before posting any Personal Data in any public forum. What you post can be seen, disclosed to, or collected by third parties and may be used by others in ways we cannot control or predict, including to contact you for unauthorized purposes. Moreover posting your Personal Data in the community may violate the community rules. If you mistakenly post Personal Data in our community areas and would like it removed, you can send us an email to request that we remove it.

Communication with You

We may contact you from time to time via email or through other means (like popups or push notifications) to communicate with you about products, services, offers, promotions, rewards, and events offered by us and others, and provide news and information that we think will be of interest to you.

Opt-out options. You can always opt out of receiving emails by unsubscribing via the “Unsubscribe” link contained in the email. Opting-out of these emails or notifications will not end the transmission of important service-related emails that are necessary to your use of the Site. If applicable laws prescribe so, we may ask some users to provide their consent for such communications.

Please note that we may contact you with our information about products, services, offers, promotions, rewards, and events offered by us and others via third-party platforms (like social media). Please note that you can always opt-out from such communication and usage of your Personal Data by contacting us at hello@drlindseyschmidt.com.

You may have read about "cookies," nuggets of information that are placed by a website in a storage place on your own computer. We may use cookies to control the display of ads, to track usage patterns on the site, to deliver editorial content, and to record registration and personalization information. For example, if you register on any part of the Site and are given the option to save your user name and password on your computer, we can provide this convenience to you by placing a cookie on your computer. Our cookies may contain personally identifiable information and such cookies may be shared with our affiliates and other companies.

Some of our advertisers occasionally serve you cookies as well. We do not have control over cookies placed by advertisers.

We may also use advertising service vendors to help present advertisements on the Site. These vendors may use cookies, web beacons, or similar technologies to serve you advertisements tailored to interests you have shown by browsing on this and other sites you have visited, to determine whether you have seen a particular advertisement before and to avoid sending you duplicate advertisements. In doing so, these vendors may collect non-personal data such as your browser type, your operating system, web pages visited, time of visits, content viewed, ads viewed, and other clickstream data. The use of cookies, web beacons, or similar technologies by these advertising service vendors is subject to their own privacy policies, not ours, and we disclaim all liability in connection therewith.

We participate in affiliate marketing and allow affiliate links to be encoded on some of our pages. This means that we may earn a commission when you click on or make purchases via affiliate links and affiliate partners may use cookies to understand your use of the services.

If you do not want the benefits of these advertising cookies, you may be able to opt-out by visiting http://www.networkadvertising.org/optout_nonppii.asp.

If you don't want any cookies, your web browser likely includes an option that allows you to not accept them. However, if you set your browser to refuse cookies, some portions of the Site may not function properly.

California Residents - Your California Privacy Rights

This Privacy Notice for California Residents applies solely to all visitors, users, and others who reside in the State of California (”consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (“CCPA”) and any terms defined in the CCPA have the same meaning when used in this Notice. Our Site collects information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household (“personal information”). Personal information does not include:

publicly available information from government records.
de identified or aggregated consumer information.
information excluded from the CCPA’s scope, like:
- health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data;
- personal information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FCRA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver’s Privacy Protection Act of 1994.

Notice of Collection

In particular, our Site has/we have collected the following categories of personal information from its consumers within the last twelve (12) months:

Category

Examples

Collected

A. Identifiers.

A real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver’s license number, passport number, or other similar identifiers.

Yes

B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)).

A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories.

Yes

C. Protected classification characteristics under California or federal law.

Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information).

D. Commercial information.

Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

Yes

E. Biometric information.

Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data.

F. Internet or other similar network activity.

Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement

Yes

G. Geolocation data.

Physical location or movements.

H. Sensory data.

Audio, electronic, visual, thermal, olfactory, or similar information.

I. Professional or employment-related information.

Current or past job history or performance evaluations.

J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)).

Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records.

K. Inferences drawn from other personal information.

Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.

We obtain the categories of personal information listed above from the following categories of sources:

Directly from you. For example, from forms you complete or products and services you purchase.
Indirectly from you. For example, from observing your actions on our Site.

Use of Personal Information

WE DO NOT SELL YOUR INFORMATION TO THIRD PARTIES

We may use or disclose the personal information we collect for one or more of the following purposes:

To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to request a price quote or ask a question about our products or services, we will use that personal information to respond to your inquiry. If you provide your personal information to purchase a product or service, we will use that information to process your payment and facilitate delivery. We may also save your information to facilitate new product orders or process returns.
To provide, support, personalize, and develop our Site, products, and services.
To create, maintain, customize, and secure your account with us.
To process your requests, purchases, transactions, and payments and prevent transactional fraud.
To provide you with support and to respond to your inquiries, including to investigate and address your concerns and monitor and improve our responses.
To personalize your Site experience and to deliver content and product and service offerings relevant to your interests, including targeted offers and ads through our Site, third-party sites, and via email or text message (with your consent, where required by law).
To help maintain the safety, security, and integrity of our Site, products and services, databases and other technology assets, and business.
For testing, research, analysis, and product development, including to develop and improve our Site, products, and services.
To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
As described to you when collecting your personal information or as otherwise set forth in the CCPA.
To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Site users is among the assets transferred.

We will not collect additional categories of personal information or use the personal information we collected for materially different, unrelated, or incompatible purposes without providing you notice.

Sharing Personal Information

We may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract. We share your personal information with Service Providers and with third party advertisers, analytics, and content providers

Disclosures of Personal Information for a Business Purpose

In the preceding twelve (12) months, we have not disclosed personal information for a business purpose.

Your Rights and Choices

The CCPA provides consumers who are California residents with specific rights regarding their personal information. This section describes your CCPA rights and explains how to exercise those rights.

Access to Specific Information and Data Portability Rights

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

The categories of personal information we collected about you.
The categories of sources for the personal information we collected about you.
Our business or commercial purpose for collecting or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we collected about you (also called a data portability request).
If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
- sales, identifying the personal information categories that each category of recipient purchased; and
- disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

Deletion Request Rights

You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
Debug products to identify and repair errors that impair existing intended functionality.
Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
Comply with a legal obligation.
Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by emailing us at hello@drlindseyschmidt.com.

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. You may also make a verifiable consumer request on behalf of your minor child.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

Provide sufficient information that allows us to reasonably verify you are the person about whom we collected personal information or an authorized representative.
Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.
We cannot respond to your request or provide you with personal information if we cannot verify your identity or authority to make the request and confirm the personal information relates to you.

Making a verifiable consumer request does not require you to create an account with us. However, we do consider requests made through your password protected account sufficiently verified when the request relates to personal information associated with that specific account.

We will only use personal information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response electronically.

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable.

For data portability requests, we will select a format to provide your personal information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Notice of the Right to Opt-Out of Sale of Personal Information

WE DO NOT SELL YOUR INFORMATION TO THIRD PARTIES

Non-Discrimination; Notice of Financial Incentive

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

Deny you goods or services.
Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
Provide you a different level or quality of goods or services.
Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and contain written terms that describe the program’s material aspects. Participation in a financial incentive program requires your prior opt in consent, which you may revoke at any time.

Other California Privacy Rights

Pursuant to California Civil Code Section 1798.83, California residents who provide us with personal information in obtaining products or services for personal, family, or household use are entitled to request and obtain from us, one time per calendar year, information about the customer information we shared, if any, with other businesses for their own direct marketing uses.

If you are a California resident and you have questions about our practices with respect to sharing information with third parties for their direct marketing purposes and your ability to exercise choice, please send your request to the following email address: hello@drlindseyschmidt.com.

You must put the statement "Your California Privacy Rights" in the subject field of your email. You must include your name, street address, city, state, and ZIP code. We will respond to you at your email address. We are not responsible for notices that are not labeled or sent properly, or do not have complete information.

Contact Information

If you have any questions or comments about this notice, the ways in which We collect and use your information described here, your choices and rights regarding such use, or wish to exercise your rights under California law, please do not hesitate to contact us at: hello@drlindseyschmidt.com.

Additional California Rights

California Civil Code Section §1798.83 permits users of our site that are California residents to request certain information regarding our disclosure of personal information to third parties for their direct marketing purposes. To make such a request, please send an email to hello@drlindseyschmidt.com.

Users Outside the United States

For residents of the European Economic Area (EEA), we advise that your personal information will be transferred to and processed in the United States, which has data protection laws that are different than those in your country and may not be as protective. The United States has not sought nor received a finding of “adequacy” from the European Union under Article 45 of the GDPR. Our legal basis for collecting and using your personal information or information is to do so with your consent; where we need the personal information for performance of a contract, or where the collection and use is in our legitimate interests and not overridden by your data protection interests or fundamental rights and freedoms. In some cases, we may also have a legal obligation to collect the personal information in question. If we collected your personal information with your consent, you may withdraw your consent at any time.

Residents of the EEA have the right to:

Access your personal information;
Delete, or request deletion of, your personal information;
Object to or restrict processing of your personal information;
Request portability of your personal information;
Complain to your local data protection authority at any time;
Object to automated decision making; and
Update your personal information.

Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

If we ask you to provide personal information to us to comply with a legal requirement or enter into a contract, we will inform you of this and let you know whether providing us with your personal information is required and if not, the consequences of not sharing your personal data with us.

Similarly, if we collect and use your personal information in reliance on our or a third party's legitimate interests and those interests are not already described above, we will let you know what those legitimate interests are.

We endeavor to apply suitable safeguards to protect the privacy and security of your personal information and to use it only consistent with your relationship with us and the practices described in this Privacy Policy. We also take steps to minimize the risk to your rights and freedoms by not collecting or storing sensitive or special categories of personal information about you.

To withdraw consent or exercise these rights, please contact us via email at hello@drlindseyschmidt.com.

Questions

Should you have any questions about our privacy practices or this Privacy Policy, please email us at hello@drlindseyschmidt.com.